Source: Taiwantrade | Updated: 18 May 2011
Chen revealed the stationery business relied on mass production to stay profitable.
Over the years, the “No.1 Cool Dog” brand has extended its reach to Europe, South-East Asia, Japan, Hong Kong, and Taiwan.
The company’s next big goal is to create an entirely original brand in China, and market the brand to the rest of the world.
General Union Stationery is undergoing capital increases and intends to expand the enterprise’ reach into children’s apparel market. The company has plans to open one-stop children’s shops under the franchise model.